The Story Behind Lay’s Iconic Logo Through the Years

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When it comes to instantly recognizable brands worldwide, few logos carry the universal recognition and emotional resonance of the Lay’s logo. The bright golden circle, the flowing red ribbon, and the cheerful, inviting lettering are more than just a decorative label on a bag of potato chips. They are symbols of a nearly century-long journey in snack food history, capturing the brand’s heritage, values, and creative evolution. At first glance, the logo seems simple and…
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